THOR 2 : THE DARK WORLD
THOR 2 (2013) is a ancient superhero film featuring marvel comics character Thor. It was produced by marvel studios and was distributed by walt disney studios motion pictures. The main producer of Thor 2 was Kenneth Branagh and Kevin Feign who are famous for producing the 1st original Thor movie back in 2011and Kevin Feign producing iron man 3, the avengers and captain america.
CASTS AND CREW:
- Chris Hemsworth-Thor
- Natalie Portman-Jane Foster
- Tom Hiddleston-Loki
- Anthony Hopkins-Odin
- Christopher Eccleston-Malekith
- Jaimie Alexander-Sif
- Zacharary Levi-Fandral
- Idris Elba-Heimdall
- Kat Dennings-Darcy Lewis
- Stellan Skarsgard-Erik Selviy
- Rene Russo- Frigga
Alan Taylor directed Thor 2. In april 2013, marvel released the first trailer for Thor: the dark world. the trailer was recognised for fitting perfectly with the marvel brand. it puts all of the recognisable characters from the first film front and centre, presents the action as a team event reminiscent of the avengers , and once again Loki- who gained a lot of popularity- makes an appearance. In august 2013, marvel released a second trailer for the film as part of youtube's geek week. also in august 2013, disney announced plans to promote the film with an attraction at disneyland. the attraction was called "treasures of Asguard" located next to stark industries exhibit.
Different marketing strategies :
drinks
hair products
toys
costume and celebrity appearances
lego toys
various posters
Drinks
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